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Date posted: Friday 30 September 2022
Bread for the World (BFW) President/CEO Reverend Eugene Cho has just announced a new logo as a way of “refreshing our brand.” A new BFW website is also up and running. (Good news to me since I often was frustrated finding my way on the former site.)
Here is an explanation of the new logo:
It seems to me that the new logo not only explains who Bread for the World is but challenges us to live out our calling as children of God and followers of Jesus to feed the hungry wherever they are. I like the logo a lot. While it will take me some time to get used to seeing it and not the “loaf” image I have so long remembered, I find it meaningful, updated, and inspiring. I hope you do, too.
Vernita Kennen
Incarnation, Shoreview
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